Effective Online Video Marketing

2018-11-04T21:05:20+00:00

Why Video Marketing? Since Google rolled out Google Universal Search (where the 1st SERP shows blended results from  Google's news, video, images, local and book search engines) on their search engine results page in 2007, everyone has been implementing videos into their online marketing strategies. Another reason that people are doing video inclusion into their business branding is that Youtube, currently the web leader in

Effective Online Video Marketing 2018-11-04T21:05:20+00:00

Search Engines Are Getting Smarter

2018-11-04T21:05:22+00:00

With all of the recent changes lately and the penalties from the Google Penguin update, one might feel as if the search industry is at war. It is a highly competitive industry and it seems to be changing a lot lately. Just yesterday, Google announced that it would be providing smarter search results with its new product, Knowledge Graph. The project has been worked on

Search Engines Are Getting Smarter 2018-11-04T21:05:22+00:00

Using Pintrest for Your Company’s Market Research

2018-11-04T21:05:22+00:00

You probably are pretty aware of who your customers are but how well do you know them?  Do you understand what they want from your company as well as what they need?   One of the newest social networking websites, Pintrest, is making it possible for your business to obtain more information about your customers quickly and effectively.  This is mostly because of the way

Using Pintrest for Your Company’s Market Research 2018-11-04T21:05:22+00:00

Google “Sources” Area Being Tested

2018-11-04T21:05:23+00:00

Approximately six months ago, Google began testing a new place for search results that they are referring to called “Sources.”  You might be wondering where these extended search results will appear.  Picture the Google search results page.  To the right side where ads typically appear you might begin to notice Google is once again testing the placement of additional search results and information here.  

Google “Sources” Area Being Tested 2018-11-04T21:05:23+00:00