New Responsive Website: Ridge at 38

TeamJEMSU, August 8, 2013

Ridge.WebsiteJEMSU is proud to launch the full custom, responsive website for Ridge at 38, a neighborhood association promoting the revitalization of historic West 38th Avenue in Lakewood, Colorado. Home to an eclectic mix of businesses that serve the community and welcome visitors, they offer a taste of small town life without the drive. We created a custom responsive website design to achieve the client’s stated goals.


  • Apply consistent branding and tell the story of community engagement in the neighborhood.
  • Serve up a complex amount of information in an intuitive, easy-to-navigate fashion.
  • Incorporate interactivity and up-to-date info, including neighborhood deals, business listings, events, blogs and real estate information.
  • Give the client the ability to edit posts, pages, products and portfolio photos on their own.


  • Large photos with key messages tell the neighborhood story.
  • We worked through complex site maps to ensure all target audiences would be able to quickly reach the information relevant to them.
  • We highlighted events and email capture to keep people engaged in what’s happening in their neighborhood.
  • custom Google map feature lists all participating businesses, even if they don’t have Google Places accounts.
  • We built a business directory that the client can update and tag so that each new business shows up in the appropriate categories throughout the site.
  • To make the back-end easy for our clients to update, we build websites on the wordpress platform. WordPress is used by many of the worlds top companies.

View the live site at

About the Author: