1. 301 Redirect www or non www

2. Verify Ownership of Website in Webmaster Tools

3. Include Analytics Code on your Site

4. Smooth Navigation & Clear Messaging

5. Define your conversion

6. Be Smart about your Copy

7. Optimize the titles, descriptions and content of each page with unique content

8. Use descriptive anchor text (internally and externally)

9. Make site Indexable / Searchable

10. Increase Page Load Time for CRO