Search Engine Optimization (SEO)

03.07.12 Chris

Search Engine Optimization (SEO) is a combination of several factors from content and coding to links and citations that make a website relevant to search engines. Search engines strive to serve up the most relevant sites to searchers, so the goal is to show them that your website deserves to be high up on the results pages for a given list of keywords. JEMSU features some of the most talented SEO Specialists in the nation. We provide powerful, trackable SEO management for clients on a local, national and global level. When it comes down to it, all you want is results, right?

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Comprehensive Keyword Research

Our team of search engine optimization specialists start by identifying your target audience and the corresponding keywords and phrases they would use to find your business. Choosing the right combination of keywords is a crucial element in driving relevant traffic to your website that will convert and ultimately give you the best return on your investment (ROI). JEMSU uses a wide variety of tools to identify the best target keywords and phrase to optimize.

Competition Analysis

Every business has competitors, regardless of the industry you operate in. The value of ranking at the top search engines is what will put you above your competitors and directly in front of the consumer. Through our strategic competitor analysis, we will help you identify areas of opportunity for your business and help you outsmart the competition in your market. 

Website Optimization

Website optimization, often referred to as “on-page optimization” is the process of using SEO techniques to optimize coding elements such as titles, descriptions, headers, content, images etc., for a target set of keywords. On-page optimization improves elements of your website to make it more relevant to search engines. From the overall structure of your site to the outbound links on your site, we make sure your website is optimized for major search engines.

Link Building

Quality & quantity of links to your website is a significant factor in determining how well your website ranks in search engines. JEMSU™ utilizes a strategic and diverse approach to building links to your website to make you an authority of information. A strong, diverse and high-quality link portfolio is the best and most sustainable approach to achieving and maintaining high rankings with the major search engines.

Social Integration

“Social Signals” are becoming a more important element in search engine optimization. JEMSU™ uses social media referencing to help improve search engine results.

Video & Image Optimization

The content on your website is a key to driving traffic to your site. We make sure your videos and images are properly optimized to assure major search engines can recognize, index and serve up all your content in SERPs.

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IS SEO LEGIT?

Check out this video from Google’s™ engineer Matt Cutts. When SEO is done right, and with “white hat” tactics, it’s a beautiful thing!

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